Who’s Finding Your Real Estate Website? Is It the Right Time for PPC?
I often refer to the fact that over 90% of those searching for a new home begin their search online. All brokers and agents know that to get a fair share of the homebuyer pie, they simply must have a real estate website. But, having the website is just the beginning. It is a baby [...]
Marketing Images Successfully On Pinterest
Last week we touched on how Pinterest can help positively impact your real estate business, now we want to move forward and talk about how to utilize Pinterest, what the best techniques are for optimum attention, and what type of content to pin for your company. In a recent article written by James Medd of [...]
Help! Google Doesn’t Think I’m Relevant! Here’s What You CAN Do…
Google continues to dominate search engine market share and establish itself as one of today’s most recognizable brands, because of one simple word – RELEVANCE. This term in its most simplistic form is what defines every aspect of Google’s evolution and is the largest determinant in their future success. But, how Google measures relevance is [...]
How Pinterest Can Help Your Real Estate Business
You have probably heard about it by now, but Pinterest has been sweeping the Internet with sensational eye-capturing images since its birth in March of 2010. In a recent interview with Co-Founder and CEO of Pinterest, Ben Sibermann, via Liz Gannes of AllThingsD.com, states, “Pinterest is a platform that helps people discover things that they [...]
Cats, Dogs and Using Embedded Videos in Your Real Estate Marketing Message
Has Internet marketing gone to the dogs? Maybe it’s actually gone to the cats! Internet Real Estate Marketing has always presented unique challenges in drawing the most attention and getting click-throughs and response. So what role do dog and cat videos play in getting a response from a reader? Maybe more than you suspect. And Google is [...]