By LynetteC on May 14, 2012
As home sellers and buyers become more and more Internet savvy, real estate agents and brokers look for ways to stay ahead of the pack and attract a bigger share of potential leads. And as we ALL know, Facebook use continues to grow worldwide, with the lion’s share of the users logging in to their [...]
Posted in Real Estate Marketing, Real Estate Technology | Tagged Facebook, IDX Solution, MLS listings, real estate, Real Estate Marketing, real estate technology, real estate websites
By LynetteC on March 21, 2012
When I heard a few months ago that Facebook was implementing some sweeping changes, I could nearly hear the collective “groan” from the some of those in the real estate industry. Probably because the changes represented more time learning something new in social marketing. The good news is, I had a chance to review all [...]
Posted in Real Estate Marketing | Tagged Facebook, Real Estate Marketing, real estate technology, search engine optimization, Social Marketing
By Anita Koppens on March 1, 2012
This is going to be a mostly macro view of search engine optimization with the hopes of helping real estate agents that are interested gain a good understanding of what SEO is and why it’s more important now than ever before to be successful in the real estate game. There are billions of searches being [...]
Posted in Off Site Link Building, Pure SEO, Real Estate Marketing, Real Estate Technology | Tagged link building, Real Estate Marketing, real estate technology, real estate website content, search engine optimization, web trends
By Anita Koppens on October 27, 2011
One of the biggest challenges we have faced as a company is getting people to talk about us. The reason is always the same. People don’t want their competitors to know their secret which of course is our indexable IDX MLS technology. When clients get excited about the results, they will share their enthusiasm in [...]
Posted in Real Estate Marketing, Real Estate Technology | Tagged Real Estate Marketing, real estate technology, real estate websites
